This option was use for Otaki Zilchoo, which is a facebook fan page and blog dedicated to a small town in New Zealand, called Otaki. Which is where I grew up. The Zilchoo part, well that stands for Zilch for Zero and oo for Oh my goodness it's free. Otaki Zilchoo is a blog and facebook fan page dedicated to finding free things to see and do in Otaki.
Using Facebook's Boost Option
This is a post which I shared on Otaki Zilchoo Facebook fan page, the organic results where so good with this particular post, that I decided to use the option of boosting. I spent £9.00 on this boost, over a span of two days. You can see below the results, for a budget price of £9.00 I think this was very effective.
Comparing Facebook Boost Results to Page Views on BlogI also wanted to compare how many pageviews I received, during the approximate time period, so having a look at my statistics, 219 page views, that's pretty good. When I look at the facebook results though, it states there were only 29 Link Clicks. So why do I have 219 page views. One of the reasons for this, I only ran the Boost Post for two days, but people could still have seen and clicked through to my blog post after the Boost Post Campaign was finished.
I found this advertisting method quite effective, and recieved the results I was hoping for, people where engaging with my post. To find out more about Facebook Advertising, click here.